Born and raised in Liberia, Elfreda—also known as Free Da Diva—is a proud mother of two, a passionate traveler, and a woman who embodies confidence, style, and positive energy. She moved to the United States in 2001 and now calls New Jersey home.

Her love for travel began in 2017 with her first trip to Puerto Rico—a life-changing experience that transformed travel into a lifestyle rooted in freedom, discovery, and unforgettable moments.

Known for planning memorable trips for friends and family, Elfreda discovered her natural gift for curating experiences—turning simple getaways into meaningful journeys.

Today, she is building a brand centered around travel, connection, and elevated living—helping others explore the world with confidence and ease.